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Implic Research · Issue 8 · August 2023

a16z: A Study of Andreessen Horowitz

A media company whose business model is investing — a venture firm with both AUM and brand reach. A full-picture review of its investment methodology and its realized returns.

August 2023Reading time ~35 min
Implic Notes

The firm: Founded in 2009, a16z now manages $35.8 billion in assets, covering every stage from angel to public markets and spanning seven specialist verticals, with information technology and software at the core (its banner claim: "software is eating the world").

Performance: Fund performance is middling. Average IRR sits around 15%. Fund I far outpaced its peers at 44%, but returns of subsequent vintages have swung wildly, and the large majority of a16z funds have not made the top-quartile VC list.

Methodology: On themes, a16z believes software will eat the world; it is most heavily deployed in software, and its three core investment themes are AI, life sciences, and crypto. Organizationally, a16z is a corporation wearing a partnership's skin, built around the will of CEO Marc Andreessen — the top 20% of partners have done 80% of the deals. Sourcing ("find them"): aggressive owned-media marketing builds brand volume and turns the firm's people into closely watched KOLs across investing and industry. Judging ("see them clearly"): a16z excels at spotting opportunity inside non-consensus — crypto in 2013, for instance — and looks for structurally positive and ephemerally negative situations: structurally positive meaning supply-side efficiency or quality improves by an order of magnitude, ephemerally negative meaning market demand is being underestimated. When underwriting a company, a16z peels risk apart layer by layer using its "Onion Model." Helping ("be useful"): a long-chain post-investment platform helps founders with strategy, recruiting, brand marketing, customer success, and every other stage of running a company.

Extended reflections: Does VC have Vintage Years? It does — because industry Beta, and the timing of when great companies appear, comes in windows. The power law in VC: the top 6% of deals produce 60% of returns; the best funds are not better at avoiding failure, but at raising the multiple on their wins. Is a heavy post-investment platform worth it? Its ROI is poor — the model only pays off when a major Beta wave arrives, and at all other times it is a heavy cost burden for the fund; for fundraising, however, heavy post-investment services function as a marketing fee that builds the firm's brand. Can a fund's AUM expand without limit? No — the best-performing funds tend to run $200–800M, and oversized AUM distorts a fund's behavior until its method can no longer be executed. Can industry Beta be manufactured? Even with a16z's enormous brand reach, the firm can only ride the wave: its highest-returning deals have little to do with the theses it broadcasts through the media. Why reusing insight globally matters: a returns-first fund must be global — a16z, constrained by its founders' politics, missed China's mobile internet, the single largest Beta of the era. An open question we add for today: with the AI cycle global from day one, the biggest opportunity may be globalization itself.

01

Fund Overview: AUM and a Brand, but Middling Returns


Scale: a16z currently manages roughly $35B across 27 funds, the largest being its venture funds (organized by stage) and its crypto funds (organized by theme). The product line is broad: 8 venture funds, 1 late-stage fund, 4 bio funds, 4 crypto funds, and 2 growth funds.

Returns: From publicly disclosed performance, Fund I reached a 44% IRR (far above the industry mean) and returned 2x capital to investors; no later vintage has matched it, and a meaningful share of a16z funds have failed to beat the S&P 500 IRR for their vintage year.

Returns of Selected a16z Funds
Fund size in US$100M
FundVintage YearFund sizeFund IRRVC QuartileS&P 500 IRR
Fund I2009344%First14.54%
Fund II20106.5616%Third14.69%
Annex Fund20112.0412%Third14.55%
Fund III20129.9715%Second13.80%
Fund III Parallel20125.4226%First13.80%
Fund IV201411.7312%Third14.50%
Fund IV Parallel20145.8723%First14.50%
Fund V201611.89-7%Fourth18.49%
Fund V Parallel20165.96-2%Fourth18.49%
Bio Fund I20152.093%Fourth16.61%
Bio Fund II20174.631%N/A18.74%
Exhibit 1Source: Public data, Implic Capital research

Seen as a timeline of fund launches, a16z's product line has expanded from a single flagship fund into a multi-fund matrix covering bio, crypto, growth, late-stage, seed, and even games:

a16z Fund Launch Timeline (2009–2022)
Fund size in US$100M
YearNew funds (size)
2009Fund I (3)
2010Fund II (6.56)
2012Fund III (15.39)
2014Fund IV (17.6)
2015First bio fund (2.09)
2016Fund V (17.85)
2017Second bio fund (4.5)
2018First crypto fund (3)
2019Fund VI (7.5), first late-stage fund (20)
2020Fund VII (13), second growth fund (32), third bio fund (7.5), second crypto fund (5.15)
2021Seed fund (4), third crypto fund (22)
2022First games fund (6), fourth bio fund (15), Fund VIII (25), fourth crypto fund (45), third growth fund (50)
Exhibit 2Source: Public data, Implic Capital research

Flagship funds: the first three vintages did well, then performance fell off a cliff

The flagship line: a16z's first three funds hit star deals across mobile internet and enterprise software — Skype, Airbnb, Slack, GitHub, Coinbase — and the returns from those stars alone have essentially exceeded each fund's size. The two vintages that followed produced no stars, and their outlook is not encouraging.

Flagship Fund Star Deals and Estimated TVPI
Amounts in US$100M · Est. TVPI = absolute return / fund size · gold rows mark the star deals that single-handedly returned a fund
FundVintage YearFund sizeEst. TVPITop dealsRoundAmount investedStake at IPOStake value at IPOMultipleAbsolute returnTotal return of top deals
Fund I200934.82SkypeBuyout0.502.0%2.756x2.314.47
InstagramSeed0.0057.8%0.78312x0.8
OktaSeries A+B0.261.8%0.36961x0.1
SlackSeries B0.175.0%11.568x11.3
Fund II20106.562.47ZyngaSeries B0.151.0%1.278x1.116.20
PinterestSeries B0.275.0%6.3524x6.1
GithubSeries A1.0013.0%1010x9.0
Fund III201215.395.79LyftSeries C0.605.0%1220x11.489.1
CoinbaseSeries B0.253.0%25.7103x25.5
AirbnbSeries B0.605.0%5083x49.4
DigitalOceanSeries A0.375.0%2.4757x2.1
PagerdutySeries A0.115.0%0.98x0.8
Fund IV201417.60.75BuzzfeedSeries E0.505.8%0.872x0.413.18
SamsaraSeries A0.250.4%0.4282x0.2
OktaSeries E0.7517.8%3.74645x3.0
AffirmSeries B0.751.0%1.192x0.4
WiseSeries C0.588.9%9.77917x9.2
Fund V201617.870.07AccoladeSeries E0.715.0%0.61x(0.1)1.31
SamsaraSeries B+E1.152.3%2.4612x1.3
Rigetti ComputingSeries A+B0.645.0%0.751x0.1
Exhibit 3Source: Public data, Implic Capital research

Specialist funds: the return picture is not encouraging

The specialist line: Take crypto. a16z has raised four crypto-themed funds, but apart from the first, all three later vintages have returned relatively poorly, and absolute returns on individual deals have been modest.

Coinbase remains the core of a16z's crypto franchise: Crypto Fund I performed well because it kept following on into Coinbase, the star deal originally made from the flagship funds. Beyond Coinbase, a16z has yet to replicate that success anywhere in crypto.

Returns of a16z Crypto Funds
Amounts in US$100M · TVPI = absolute return / fund size · gold rows mark the core driver
FundVintage YearFund sizeTVPITop dealsRoundAmount investedStakeStake value at exitMultipleAbsolute returnTotal return of top deals
Crypto Fund I20183.519.10Oasis LabsA0.4511.50%1.593.541.1466.84
dydxA0.13.19%0.333.330.23
OptimismA0.252.38%0.160.64-0.09
OpenseaA0.231.10%1.024.450.79
CoinbaseE311.3%67.2422.4164.24
LayerzeroA1.359.22%1.871.390.52
Crypto Fund II20205.15-0.05Mysten LabsA0.361.50%0.080.22-0.28-0.24
PhantomA0.091.53%0.131.430.04
Crypto Fund III2021220.19YugalabsVenture Round4.510.00%7.851.753.354.18
OpenseaB14.68%4.364.363.36
NansenA+B0.8719.73%0.931.070.06
Dapper LabsD2.58.17%0.440.18-2.06
OptimismB1.514.29%0.960.64-0.54
Crypto Fund IV202245-0.05Proof HoldingsA0.516.70%0.721.450.22-2.10
Mysten LabsB312.50%0.670.22-2.33
Exhibit 4Source: Public data, Implic Capital research

Fundraising: on the strength of the brand, raising has come relatively easily

The record: a16z has raised a new fund every year. Since 2019, annual fundraising has exceeded $2B, and the largest single fund has topped $4B (the fourth crypto fund).

A shift in playbook: Early on, a16z mainly raised generalist funds able to back multiple verticals. From the middle period onward — beginning with crypto (Crypto Fund I reached a DPI of 3) — a16z pivoted to raising specialist vertical funds, successively launching bio/health, CLF, games, and other dedicated vehicles.

LP mix: Per PitchBook, a16z counts 39 LPs, led by corporate pensions and family foundations. More than 15 LPs have backed a16z across five or more raises, and 5 LPs have backed more than ten.

a16z Capital Raised by Year (2009–present)
Unit: US$100M · No new fund was raised in 2013 · Milestones: 2009 first AH fund; 2011 first Annex fund; 2015 first Bio fund; 2018 first Crypto fund and first CLF fund; 2019 first CNK fund and first late-stage fund; 2020 first TxO talent incubator fund; 2021 first Seed fund; 2022 first Games fund
0 30 60 90 120 150 3 2009 6.5 2010 2 2011 15 2012 17 2014 2 2015 18 2016 4.5 2017 3 2018 27.5 2019 57.672 2020 26 2021 141.6 2022
Exhibit 5Source: Pitchbook, Implic Capital research
a16z LP Types
39 LPs in total
LP typeCount
Corporate Pension13
Foundation (personal / family)13
Insurance Company4
Public Pension Fund3
Union Pension Fund2
Fund of Funds2
Endowment1
Corporation1
Exhibit 6Source: Pitchbook, Implic Capital research
02

Investment Methodology


Investment themes: software is eating the world

"Software is eating the world": From the firm's founding, Marc Andreessen set "software" as the core investment theme, arguing that in the decade after 2010 every industry would undergo a software revolution. Today a16z's themes span 7 specialist verticals (bio/health, consumer, crypto, enterprise, fintech, games, growth), 2 thematic programs (American Dynamism — backing companies "aligned with the U.S. national interest"; the Cultural Leadership Fund — backing "Black American tech entrepreneurship"), and 1 incubator (Talent x Opportunity — backing high-potential founders "in consumer or technology, deeply experienced, but outside the Silicon Valley network").

Deal statistics: a16z has made 1,590 investments in total (leading 218, or 32.6%; following on in the next round 44% of the time), with an average check of $6M, across 643 portfolio companies (of which 329 have exited).

An all-weather fund: a16z places no restriction on stage, and since 2011 has never done fewer than 60 deals a year — it has no "capital winter." Judging by yearly deal count and deal size, median portfolio-company valuation peaked at $184M in 2021; in pacing, 2013 and 2021 were the two high points (the source chart does not label yearly deal counts, so that curve is not redrawn here).

Median Valuation of a16z-Backed Companies (2008–2023)
Unit: US$M
0 50 100 150 200 175 2008 27.2 2009 27.5 2010 55.6 2011 36.2 2012 38.1 2013 92.8 2014 105 2015 50.2 2016 107.5 2017 89.2 2018 94.1 2019 80 2020 184 2021 180.1 2022 175.4 2023
Exhibit 7Source: PitchBook Data, Inc., Implic Capital research
a16z Investments by Major Theme
By deal count, 1,579 deals in total (as classified by PitchBook)
Info tech 1007 deals · 64% Consumer 246 deals · 16% Life sciences 140 deals · 9% Enterprise services 132 deals · 8% Financial services 54 deals · 3%
Exhibit 8Source: PitchBook Data, Inc., Implic Capital research

How themes are found: search mode — hunting for new technology that is feasible and fires the imagination

a16z partner Chris Dixon holds that investing, like company-building, runs in two modes: search mode and hill-climbing mode. Search mode: in a brand-new, unfamiliar territory, hunt for new technology that is both feasible and imagination-firing — this is a16z's dominant mode today. Hill-climbing mode: once you are already in a market, work out how your product breaks through into the mainstream.

The three core themes (three new hills): A (AI) — the arrival of deep learning, machine learning, GPT-3, DALL-E; B (Biotech) — the genomics and mRNA revolutions; C (Crypto) — building trusted networks on the internet around distributed consensus.

How to spot a new theme, and the first signs of a technology revolution: track talent flows — watch where the world's smartest people, top graduates, and industry specialists are heading. The smart people split into two groups: engineers and great entrepreneurs. Engineers are problem-solvers: the denser the engineering talent in an emerging field, the likelier it is that real problems get solved. Great entrepreneurs turn ideas into shipped products fast — natural partners for the engineers.

Organization: a corporation wearing a partnership's skin

The central figures: Marc Andreessen and Ben Horowitz founded a16z; Marc is the keystone, and Ben functions more as his deputy. The two earlier co-built famous internet companies including Netscape and Opsware. Marc Andreessen is a technical prodigy and serial founder — developer of Mosaic, the first graphical browser; founder of Netscape; co-founder of the software company Opsware. Ben Horowitz is the author of The Hard Thing About Hard Things, an early Netscape employee, Opsware co-founder, and a former HP general manager.

Structure: a team of 500+: a flat pre-investment team (20%) plus a full-chain post-investment team (80%). Everyone carries the partner title, with no elaborate hierarchy. The post-investment side spans marketing, operations, the talent network, the go-to-market network, the capital network, people practices, and advisors — supporting both the investing team and portfolio companies end to end.

Fees and compensation: an above-market 3/30 fee structure paired with below-market base salaries; incentives run chiefly through carry, while management fees fund the large post-investment organization.

Decision rights: only the 20-odd general partners (GPs), each focused on a sector, hold investment decision authority.

Hiring bar: investing-team members all have founder or early-startup experience in their sectors and degrees from top schools; post-investment team members are senior specialists in marketing, recruiting, corporate strategy, operations, and related fields.

Top 10 Partners by Deal Count
The top 20% of partners have done 80% of the deals
PartnerEducationFocusDealsSignature deal
Marc AndreessenBS in CS, University of IllinoisMobile internet, enterprise139Facebook
Jeffrey JordanMBA, StanfordMobile internet96Pinterest
Chris DixonBA in math and MA in philosophy, Columbia; MBA, HarvardCrypto91Coinbase
Benjamin HorowitzBS in CS, Columbia; MS in CS, UCLAMobile internet, enterprise85Lyft
Peter LevineBS in mechanical engineering, Boston University; MS, MITEnterprise77GitHub
Andrew ChenBS in applied math, University of WashingtonMobile internet71Tinder
Martin Casado Ph.DPhD in CS, StanfordEnterprise61RapidAPI
Alastair RampellBA in applied math and CS, HarvardFintech43Loft
David UlevitchBA in anthropology, Washington UniversityEnterprise40Vitally
Vijay Pande Ph.DPhD in physics, MITLife sciences40Devoted Health
Exhibit 9Source: Public data, Implic Capital research

Key partner: Marc Andreessen — an internet sector player whose style runs fast and hard

A sector (Beta) player: Marc invests by first locking onto the Beta. Early on he concentrated on mobile internet and enterprise software; later he entered through vertical SaaS and pushed aggressively into AI, the metaverse, and blockchain. Why "sector player": in web3, he covered layer-1s and the application layer, yet none of these were the earliest or defining projects of the space — the pattern is find the Beta first, then blanket the sector.

Building a circle of competence in media: even in the firm's founding days, Andreessen's shelves were stacked with books on how media works, and he is skilled at managing press relationships (whether to be close to the media is always his own choice). He has also used investments in media to shape opinion; after 2016 he hoped to bypass traditional channels by investing in online media platforms, though most of those social-media bets ultimately failed.

Early-stage focus: of the 27 deals Marc has led, 59% were at Series A or earlier; early-stage deals (Seed, Series A + B) number 22, or 81% combined. Doubling down on conviction: 17 of his deals — over 60% — received follow-on investment, and 5 companies were backed across four or more rounds.

Mapped over time and sector, Marc's activity clusters along three lines: social media — BuzzFeed (2006), Pinterest (2008), Facebook (2009), Twitter (2009), Instagram (2010), Reddit (2014); enterprise software — Slack (2009), Okta (2009), Figma (2012), Samsara (2015); fintech — eBay (1995; a 2002 personal investment), Stripe (2010). Social media is the "media dream" he has never given up.

Key partner: Chris Dixon — strongly composable, crypto-native projects that rework the traditional take rate

Background: Chris joined a16z in 2013 and made the firm's first blockchain investment, Ripple, the same year. In 2021 his $350M crypto fund logged $6B in unrealized gains — a 17x — while the crypto market itself rose only 2x. a16z crypto now runs four funds totaling $7B under management.

Crypto investment philosophy:

An owned-media power user: consistent with a16z's media doctrine, Chris is a famous crypto KOL with over a million followers across Twitter, Medium, and other channels; his essays routinely set the industry's agenda. His known investments span L1s (Aptos 2021, Avalanche 2018), NFTs (OpenSea 2017, Yuga Labs 2021), CEXs (Coinbase 2012), and DeFi (Uniswap 2018, dYdX 2017).

Sourcing ("find them"): building brand volume through aggressive owned media

From a16z's earliest days, Marc Andreessen was certain that marketing was critical to success — the way to catch up with the established firms quickly. He deliberately pushed team members to become agents for their portfolio companies and KOLs in their fields, using individual people as the industry lever that helps portfolio companies and lifts returns. He also hired numerous news-media editors into a16z.

Owning the channel: in 2010, a16z created the first marketing-partner role in the history of American venture capital, hiring Margit Wennmachers, co-founder of the top PR firm OutCast, to build the firm's own media arm. Compared with a traditional VC, a16z looks more like a media company: its site publishes a constant stream of substantive content — podcasts with prominent guests inside and outside the industry, original and curated reading collections organized by theme into a public knowledge base. The site carries news, commentary, research, and podcasts, and runs multiple newsletters by theme: enterprise tech, fintech, bio/health, American Dynamism, games, and more.

Turning GPs into KOLs: a16z's GPs deliberately cultivate KOL personas, and their channels command enormous share of voice. Starting in 2014, a16z GPs blogged prolifically to promote blockchain ideas and cryptocurrencies, manufacturing narratives that steered market attention. Chris Dixon is a famous crypto KOL who publishes continuously on social media; Marc Andreessen is likewise a celebrity KOL of the venture world whose tweets have repeatedly set off market-wide debate.

Judging ("see them clearly"): non-consensus, plus structurally positive and ephemerally negative opportunities

Structurally positive opportunities: industry efficiency or demand improves 10x, or cost falls to a tenth. Ephemerally negative opportunities: the market misprices something short-term on sentiment, while the long-term fundamentals are unchanged — a likely reversion to normal valuation.

Investing in non-consensus: Andreessen holds that success = being right × being non-consensus, and says all of his big money has come from that quadrant. In his words: non-consensus can be read as crazy. You need to invest in things that look crazy, because most breakthrough technologies and companies looked crazy at the start — the personal computer, the internet, Bitcoin, Airbnb, Uber, 140 characters (Twitter), and so on. The personal computer — he founded browser company Netscape and took it public; the internet — invested in Skype, Instagram, Github; Bitcoin — went heavy on Bitcoin and the crypto sector, with a 100x on Coinbase; Airbnb — Series B investor; Uber — did not invest; Twitter — Series A investor.

The Structural / Ephemeral Opportunity Matrix
Vertical axis: Structural / Ephemeral · Horizontal axis: Negative / Positive · gold marks the quadrants a16z targets
Structural Negative
Structural Positive
10x lift in efficiency or quality
Ephemeral Negative
demand temporarily underestimated
Ephemeral Positive
Exhibit 10Source: Public sources, Implic Capital research
Marc Andreessen's Non-Consensus Matrix
Success = being right × being non-consensus; gold marks the quadrant where the "big money" lives
ConsensusNon-consensus
SuccessIndex Fund / ETFAbove-market returns for top VCs and value investors
FailuresPoseur VCsA necessary part of success for top VCs
Exhibit 11Source: Public sources, Implic Capital research

Judging: courage is the core quality of a great founder

The screening funnel: a16z invests at roughly 1-in-100 (of about 2,400 startups met, roughly 20 get funded), and no more than half of those ever deliver outsized returns. Andreessen estimates that of the 4,000 companies seeking funding in Silicon Valley each year, only 200 get financed — and 15 of them generate 95% of all returns.

The founder profile a16z prefers: an entrepreneur smart enough to conceive a breakthrough idea and brave enough to build it — or a highly original college dropout attacking a market that is small and unprofitable for now. Broken into four dimensions: Idea (Breakthrough & Crazy) — ideas keep flowing; whether the first one lands does not matter; Market — seek underestimated markets with a high ceiling that nobody notices early; Entrepreneur (Brilliance & Courage) — a preference for dropouts, with courage as the first requirement; Business model — offer a service people genuinely love, one routinely misread as unprofitable in its early days.

The a16z Deal-Screening Funnel
Per year: startups met → diligenced → invested, at roughly 1-in-100
2400 Meetings 240 Diligenced ≈20 Invested
Exhibit 12Source: Business Insider, Implic Capital research

Judging: the "Onion Model" — how a16z de-risks an investment

When underwriting a company, a16z peels risk like an onion — assessing it layer by layer and stripping it away as it goes:

The "Onion Model": Twelve Layers of Risk
Risk theme · what the risk is · the questions asked
Risk themeWhat the risk isThe questions asked
Founder riskAssess the founding team and its capacity to lead the company.Is the founder a technologist or a business person? Is there someone who can run the company? Are the team's roles complete?
Market riskAssess demand for the product and whether the market ceiling is high enough.Is there a market for the product? Does anyone want it? Will they pay? How do we validate that?
Competition riskAnalyze the competitive field and how the startup stands out.Are too many startups doing something similar? How does this company differ from the others — and from any incumbent giant?
Timing riskAnalyze whether now is the right moment for the market and the startup.Is the timing too early, or too late?
Financing riskEstimate the additional rounds and total capital needed to reach profitability.After this round, how many more rounds until profitability? What is the total raise? How confident are we in those estimates, and how do we test the assumptions?
Marketing riskAssess the startup's ability to plan marketing spend sensibly.Can this company cut through the noise? What will marketing cost? How high is LTV/CAC?
Distribution riskAssess the company's need for partners and its ability to win them.Does this company need partners (downstream customers or distributors)? How will it get them?
Technology riskAssess whether the product can be built, whether technical blockers remain, and whether the company has achieved a fundamental technical breakthrough.Can the product be built? Does it require a fundamental breakthrough? What are this team's odds of achieving one?
Product riskAssess the team's ability to build the product.Given the product can in principle be built, can this particular team deliver it?
Hiring riskAssess the roles the startup must hire to execute its plan.Which positions must the startup fill to execute the business blueprint?
Location riskAssess where the startup is based.Where is the startup located? Can it hire the right talent there? As an investor, how long does it take me to get there (which directly determines how often I will visit)?
Exhibit 13Source: Medium (The Onion Model of Risk), Implic Capital research

Helping ("be useful"): opening the full post-investment stack to portfolio companies

A complete post-investment chain: a marketing team (wins the company attention) + a talent team (wins it people) + a go-to-market team (wins it customers) + a research team (solves its strategy problems). a16z has also built a talent network of over 20,000 people spanning large corporations, investors, media, executives, and technologists.

PR for Airbnb: shortly after a16z led Airbnb's Series B, the company was hit by damaging news of a renter trashing a host's home. That same evening, Marc went to founder Brian Chesky's office to coach him through the PR response and the follow-up.

The battle for GitHub: in 2010, against a crowded field of rivals, a16z won the chance to put $100M into GitHub — called the fiercest investment contest of the five years around it. GitHub co-founder Chris said a16z's services were the most compelling: 80% of its people work on value-add for portfolio companies.

a16z Headcount by Function
~520 people in total · post-investment functions account for ~80%
Operations 245 · 47% Investing 94 · 18% Marketing 54 · 10% People Practice 43 · 8% Go-to-market Network 40 · 8% Talent Network 30 · 6% Capital Network 8 · 1% Board Partners 7 · 1% Special Advisors 5 · 1%
Exhibit 14Source: Public data, Implic Capital research

Crypto as a case in point: after entering the crypto market in 2013, a16z persuaded a roster of heavyweight capital-markets and government veterans to join as its regulatory team:

a16z Crypto Regulatory Team (Selected)
Name · prior role
NamePrior role
Katie HaunU.S. Department of Justice federal cryptocurrency task force
Anthony AlbaneseNYSE regulatory division
Bill HinmanFormer director of corporation finance, U.S. SEC
Tomicah TillemannFormer senior advisor to President Biden
Brent McIntoshU.S. Treasury Secretary [sic, per the original]
Rachael HorwitzCoinbase's first VP of communications
Exhibit 15Source: Public sources, Implic Capital research

Helping: Anti-Benchmark

Why anti-Benchmark: when Marc and Ben were building LoudCloud, Benchmark was an investor — and unfriendly to technical founders. Partner David Byrne once asked Ben, "when are you going to get a real CEO?"

a16z vs. Benchmark
Four head-on opposite plays
Benchmark's waya16z's wayDetail
Hard on founders; will fire a founderFounder-friendlya16z tries not to judge or override portfolio founders and gives companies wide latitude; Marc believes technical founders make suitable CEOs — the exact opposite of Benchmark — and thinks from the team's standpoint: when Yahoo moved to acquire Facebook, a16z urged Zuckerberg not to sell.
A small team of only 5–7 partnersA big teama16z drew inspiration from CAA, Hollywood's top talent agency, which pools its agents into one vast network to negotiate with the studios; after investing, a16z provides full-chain support — recruiting, lobbying, M&A, winning orders, legal counsel, and more.
Small fundsBig fundsa16z's underlying logic for fund size comes from Moore's Law: Marc and team believe each successful VC generation manages more than the last, and that in the future only the very large and the very small will survive — the middle will not.
Low profileOwned mediaa16z poached Margit Wennmachers, founder of the famous PR firm OutCast, as marketing partner, and began building its own media to compete for attention.
Exhibit 16Source: Public sources, Implic Capital research
03

Case Studies


Signature win: pressing the bet on Coinbase for a 100x at listing

The company: Coinbase, founded in 2012, is America's largest, earliest, and most compliance-forward cryptocurrency exchange.

The team: a16z's verdict on Brian is "the definition of equanimity" — able to ignore short-term market swings, hold to his values, and keep building; its verdict on Fred is "a true crypto futurist," with deep industry understanding and a constant push to advance the field. CEO Brian Armstrong holds a BS and MS in computer science from Rice; co-founder Fred Ehrsam studied computer science at Duke, traded at Goldman Sachs, and is now co-founder of the crypto fund Paradigm.

The timeline: between 2013 and 2020, a16z partner Chris Dixon led six investments into Coinbase. At the listing, a16z was the largest outside shareholder with 15.4% — a stake worth over $10B on day one, an unrealized 100x.

a16z's Coinbase Investment Timeline
Led by Chris Dixon from the Series B onward: six investments plus four secondary purchases
Round / eventDateAmount and participants
Seed2012-09-12$600K; Y Combinator and others
Series A2013-05-07$6.1M; Union Square Ventures and others
Series B2013-12-12$25M; led by a16z, followed by Union Square Ventures and others
Series C2016-07-07$10.5M; Mitsubishi UFJ Capital and others
Series D2018-06-03$108M; led by IVP
Series E2018-10-30$300M; a16z purchased $1M of preferred stock
Series F2018-12-21$22M; Fundamental Labs and others
Secondary2019-09a16z purchased $2.2M of preferred stock from existing shareholders
Secondary2019-10a16z purchased $2.1M of preferred stock from Ribbit Capital
Secondary2019-10a16z purchased $57.1M of preferred stock from Union Square Ventures
Secondary2020-09a16z purchased $30M of preferred stock from Union Square Ventures
Exhibit 17Source: Crunchbase, SEC, Implic Capital research

Shared talent: deep personnel ties run between Coinbase and a16z — two members of Coinbase's management once worked at a16z, two board members are current a16z employees, and Coinbase's head of product is now an EIR at a16z. Specifically: Chris Dixon (current a16z partner; Coinbase board observer), Katie Haun (current a16z partner; Coinbase board member), Mike Lempres (current a16z operating advisor; former Coinbase chief policy officer), Balaji Srinivasan (former a16z partner; then Coinbase CTO), and Asiff Hirji (former a16z operating advisor; then Coinbase president and COO).

Signature miss: path dependence — betting on Picplz, passing on Instagram

Picplz: a photo-sharing tool founded in 2009 by Dalton Caldwell and shut down for good in 2012. Caldwell had previously built Imeem (acquired by MySpace), and a16z was his angel investor ($5M).

Instagram (formerly Burbn): began as a microblog with photo-sharing, then pivoted to a pure photo-sharing tool. Founded by Kevin Systrom — ex-Odeo and Google, first-time founder — with a16z as the seed-round institution ($250K). Instagram was soon acquired by Facebook, handing a16z a 312x return of roughly $78M.

Why a16z doubled down on Picplz rather than Instagram:

04

Extended Reflections


Does VC have Vintage Years? (1): industry Beta erupts in bursts, and a16z caught America's mobile internet

Industry Beta is born in Vintage Years: the birth of industry Beta comes in distinct windows. The great semiconductor companies were founded in 1965–1970, the great IT companies in 1983–1989, the great PC software companies in 1995–1999, and the great mobile-internet and enterprise-software companies in 2008–2013. (The source report cites Social Capital's bubble chart of the top 100 U.S. technology companies by market cap since 1960 as evidence for these four founding windows; that third-party chart is not redrawn here.)

Fund I's excellence was a Vintage Year effect: across a16z's whole portfolio, its best investments were founded almost entirely in 2008–2013, clustered around mobile internet and enterprise software — a16z stood at the right moment when a sector inside its circle of competence erupted. Later vintages found progressively fewer great companies, which weighed heavily on returns.

Notable a16z Investments by Founding Year
Absolute return in US$100M · companies founded 2008–2013 drove the bulk of returns
CompanyFoundedSectorMultipleAbsolute return
Skype2003Mobile internet6x2.3
Buzzfeed2006Media2x0.4
Zynga2007Games8x1.1
Pinterest2008Mobile internet24x6.1
Github2008Enterprise10x9.0
Airbnb2008Mobile internet83x49.4
Okta2009Enterprise5x3.1
Slack2009Enterprise68x11.3
Pagerduty2009Enterprise8x0.8
Instagram2010Mobile internet312x0.8
Wise2010Enterprise, fintech17x9.2
DigitalOcean2011Enterprise7x2.1
Lyft2012Mobile internet20x11.4
Coinbase2012Crypto171x42.6
Affirm2012Fintech2x0.4
Rigetti Computing2013Quantum computing1x0.1
Samsara2015Enterprise2x1.5
Exhibit 18Source: Public data, Implic Capital research

Does VC have Vintage Years? (2): the whole industry's performance swings with the year

The fund industry has Vintage Years: U.S. VC industry IRR data show that from 2004 through 2016, the best mean and median IRRs cluster in the 2009–2013 vintages. 2010 and 2013 were the two best years, with industry mean IRRs of 18.98% and 21.16% and median IRRs of 14.91% and 13.36% (figures as in the source text; they differ slightly from the vintage convention used in the chart).

a16z's fund performance correlates with Vintage Years: Fund I (2009) and the Fund III parallel vehicle (2012) posted the firm's best IRRs, mapping exactly onto the peaks in industry mean IRR — fundamentally because those two moments produced the most great companies (Instagram in 2009, Coinbase in 2013).

Mobile internet carried less momentum than the PC internet: VC funds founded after 2010, a16z chief among them, have struggled to surpass the mid-1990s generation typified by Benchmark — at bottom because America's PC-internet Beta was bigger than its mobile-internet Beta.

a16z Flagship Fund Performance
Fund size in US$100M
FundVintage YearFund sizeNet IRR
Fund I2009344%
Fund II20106.5616%
Fund III20129.9715%
Fund III Parallel20125.4226%
Fund IV201411.7312%
Fund IV Parallel20145.8723%
Fund V201611.89-7%
Exhibit 19Source: Public data, Implic Capital research
US VC Industry IRR by Vintage (1995–2018)
Unit: % · 1995–1997 marks the PC-internet window, 2010–2013 the mobile-internet window
Arithmetic Mean (%) Median (%)
-10 0 10 20 30 40 50 60 70 1995 1997 1999 2001 2003 2005 2007 2009 2011 2013 2015 2017 63.46 -3.89 20.2 23.1 3.3 41.65 17.3
Exhibit 20Source: Public benchmark data, Implic Capital research

The power law in VC: 6% of companies produce 60% of returns, and the best funds are not better at avoiding failure

6% of companies produce 60% of returns: for a fund, the most successful deals (those returning over 10x) account for less than 5% of deal count and of dollars deployed, yet deliver 60% of returns — and within the firm, those deals are made by a small handful of people.

VC is an odds business: comparing deal outcomes, great funds and average funds pick wrong companies at essentially the same rate; the great funds are simply better at hitting outstanding companies rather than mediocre ones, with 10x-plus deals contributing over 90% of a great fund's total return. Put differently, funds returning above 5x and funds returning 1–2x fail at similar rates — top funds win on bigger wins, not fewer losses.

The VC Power Law: 6% of deals produce 60% of returns
Distribution of U.S. venture returns (1985–2014) · schematic redraw; only the values labeled in the source (6% / 5% / 60%) are exact
0% 25% 50% 75% 100% 6% Deals done 5% Cost of deals 60% Share of total returns <1x 1–2x 2–5x 5–10x >10x
Exhibit 21Source: Horsley Bridge via a16z, Implic Capital research

Is a heavy post-investment platform worth it? (1): without a big Beta, its ROI is poor

Heavy services mean heavy costs and heavy AUM requirements: a16z fields a 425-person post-investment team; Benchmark, by contrast, runs on fewer than 10 partners. Their management fees and assets under management differ by a factor of seven.

Heavy services sit oddly with a16z's Beta-investing DNA: a16z is at bottom a Beta investor, while heavy post-investment service is fundamentally an Alpha-manufacturing play — a mismatch with the firm's genes, and of little help in actually judging the Beta.

Team and Management Cost: Benchmark vs. a16z
Salaries in US$10K · AUM in US$10K · Benchmark: ~$10M in annual management fees on ≥ $500M managed; a16z: ~$77.7M in annual fees on ≥ $3.88B managed
Benchmark headcountBenchmark annual salarya16z headcounta16z annual salary
Pre-investment team101009430
Post-investment team——42510
Board partners——7100
Total salaries10007770
Management fee rate2%2%
AUM50000388500
Exhibit 22Source: Public sources, Implic Capital research

a16z covers more of the good companies: the heavy-service model has let a16z touch more of the past decade's quality deals than Benchmark, with more star cases — a16z performed well in both enterprise software and mobile internet, while Benchmark's circle of competence sits mainly in mobile internet.

But the economics have worsened: after 2013, no Beta on the scale of mobile internet appeared in America, and enterprise software never matched its magnitude. The heavy-service playbook stopped working — neither a16z nor Benchmark could reliably hit big deals — and at that point the spend became a16z's burden.

The Best U.S. Digital-Economy Companies of 2009–2023 (backed by A16Z or Benchmark)
Market cap in US$100M · gold marks A16Z's entry rounds; Benchmark's entries are shown in italics
CompanyStatusFoundedSeries ASeries A investorsSeries BSeries B investorsValue at IPO / acquisition
SlackAcquired20092010Accel2011Accel, A16Z277
PinterestIPO20102011Bessemer Venture Partners2011A16Z127
InstagramAcquired20102011Benchmark2012Sequoia Capital10
InstacartPre-IPO20122013Sequoia Capital2014A16Z130
ZenefitsAcquired20132014A16Z2014A16Z45
Databricks—20132013A16Z2014New Enterprise Associates380
OpenSea—20172021A16Z2021A16Z133
Coinbase—20132013Ribbit Capital, Union Square Ventures2013A16Z850
UberIPO20092011Benchmark2012Goldman Sachs, Benchmark685.2
SnapIPO20112013Benchmark2013IVP240
ConfluentIPO20142014Benchmark2015Index Ventures166.4
DiscordPre-IPO20152013Benchmark20159+ Program, Benchmark, Tencent150
Exhibit 23Source: Public data, Implic Capital research (Discord Series A date as given in the source report)

Is a heavy post-investment platform worth it? (2): it helps the brand — the cost is, in essence, a marketing fee

How a VC builds brand: online through media, offline through post-investment service. Media (high traffic) — blogs, podcasts, cultivated personas, YouTube — builds the firm's media presence; the payoff is that more founders know the firm, and think of it first when raising. Post-investment service (high conversion) — resource-rich support builds word of mouth among founders; the payoff is that a founder holding multiple term sheets leans toward the firm with the best services.

The strong labels a16z now carries: sector labels — devoted champion of social media, AI, crypto, and life sciences (from media plus services); a political label — a "patriotic," racial-equality-minded fund (from media); a culture label — respects founders and offers them the best talent development (from services).

a16z's Labels: Supply Side and Demand Side
How each label works on LPs (supply) and founders (demand) at once
Supply side (LPs)LabelDemand side (founders)
Specialist funds (crypto, life sciences) — the default choice for LPs wanting exposure to a specific verticalSector identityBecomes the high-priority choice for founders in those verticals
Thematic funds (Cultural Leadership Fund) — LPs are Black investors and investors tied closely to national securityPolitical identityGathers Black founders and founders in strategically sensitive fields
Incubation fund (for high-potential talent) — LP is the Tides Foundation, a rights-and-equality foundationCulture identityServes young, first-time founders from under-served regions
Exhibit 24Source: Public sources, Implic Capital research

Can VC AUM expand without limit? (1): fund sizes grow with time, but every era has a sensible range

Top-quartile funds mostly run $600–800M: U.S. VC return data show fund AUM rising steadily over the years — a function of monetary debasement and the industry's scaling. But each era has its own dynamically sensible AUM range for returns: today, $600–800M is the range that best balances scale against performance, and once AUM crosses $1B, performance goes out of control.

Returns of Selected U.S. VC Funds
AUM in US$100M · gold IRRs mark funds above 30%
FundVintage YearAUMIRRTVPI
Benchmark Capital Partners VII-Annex20160.4223.70%2.23
Union Square Ventures 2014 Fund20141.6633.41%5.98
Union Square Ventures 2016 Fund20161.7558.77%6.98
Index Ventures Life Sciences Fund20121.9830.42%1.34
Union Square Ventures 2012 Fund2011253.83%-
Union Square Ventures 2019 Fund2019265.97%3.03
a16z Fund I2009344%-
Benchmark Capital Partners X20204.2519.50%1.29
Index Ventures VII20145.6122.33%-
Battery Ventures XI20166.531.70%3.83
a16z Fund II20106.5616%-
Light Speed Partners IX20126.7534.29%6.55
Index Ventures Growth VII2015752.16%-
Light Speed Partners XI20167.1530.09%3.25
Battery Ventures IX20107.523.93%3.7
Light Speed Partners XII20208.935.84%1.67
a16z Fund V201611.89-7%-
YC CG21202214.15-18.03%0.83
Light Speed Venture Partners Select V202222.6-15.86%0.88
Exhibit 25Source: Public data, Implic Capital research

Can VC AUM expand without limit? (2): growing AUM warps a fund's behavior

a16z's deal sizes grew and its rounds drifted later: at founding, a16z invested mainly at Seed and Series A; by 2016, growth-stage deals had become its largest bucket (the source chart shows 2016 as the dividing line between "mostly early-stage" and "mostly growth-stage," with growth-round investments peaking at 85 in 2021; since only some yearly values are labeled in the source, that multi-series chart is not redrawn here). Deal size has stepped up roughly every four years, from $5M at the start to an average of $25M today.

Neither heavy services nor bigger checks improved returns: a16z's later deals returned markedly worse than its earlier ones even as check sizes kept growing — eroding its identity as an early-stage fund (see Exhibit 3 for the core deals and returns of the first five funds).

a16z Median Deal Size (2008–2023)
Unit: US$M
0 5 10 15 20 25 30 35 28.75 2008 7.85 2009 5.65 2010 10.64 2011 6.5 2012 4.35 2013 13.33 2014 19 2015 11.28 2016 20 2017 24.25 2018 22 2019 20.74 2020 32.5 2021 27.4 2022 21 2023
Exhibit 26Source: PitchBook Data, Inc., Implic Capital research

Can Beta be manufactured? Top-down vs. bottom-up

Top-down, riding the wave: a16z — a media company hiding behind an investment firm — excels at finding angles top-down and using media distribution to talk sectors upward, as in its role stoking the Web3 boom; it habitually sells its industry theses and investment philosophy to the mass media.

Bottom-up, riding through the cycle: Benchmark works mainly bottom-up, insulated from economic cycles and sector fashions, never bending its methodology to the environment; its core is to start from the person and the business, abstracting one universal method for reading both.

Top-down or bottom-up: top-down demands an expensive brand, and in practice a16z's star deals still came mostly from mobile internet and enterprise software, while crypto's boom and bust proceeded largely untouched by a16z's messaging. Bottom-up demands a stable pipeline of quality deal flow and a universal method — and is inefficient for funds at large scale.

Two Playbooks: Benchmark (few and excellent) vs. a16z (many and comprehensive)
The bottom-up and top-down paths, step by step
BENCHMARK · BOTTOM-UP · FEW AND EXCELLENT
SOURCING
Deals found bottom-up through trusted personal networks
↑
INVESTING
Case-by-case study of the person and the business
↑
METHODOLOGY
"Liquidity quality" and Gall's Law
A16Z · TOP-DOWN · MANY AND COMPREHENSIVE
SECTOR MAPPING
AI, crypto, and life sciences chosen as core themes
↓
BRAND BUILDING
Owned media makes a16z the KOL of each field
↓
SOURCING
Deals found via brand reach plus a large sourcing team
Exhibit 27Source: Public sources, Implic Capital research

Reusing insight globally: bonus, or must?

The decade's biggest Beta was in China: since 2009, the largest industry Beta in the world has been China's mobile internet. Over the past decade China produced 4 companies worth over $200B and 6 worth over $50B; the U.S., by contrast, produced no company founded in the past decade worth over $200B — enterprise software and mobile internet were its biggest Betas, but with less growth than China's.

Globalization was never in a16z's genes: shaped by their politics, Marc and Ben placed the overwhelming majority of a16z's investments in the U.S.; Marc carried a deep bias against China and did not begin investing there until 2021. Yet at a16z's scale, China's mobile internet may have been the only market that could sustain its returns while it expanded aggressively.

Market Cap at IPO of Leading Chinese and U.S. Tech Companies Founded 2009–2023
Unit: US$100M · some private companies shown at latest valuation; some acquired companies at acquisition value · two Chinese companies in the source chart ($24B and $31B) appear only as unidentifiable logos and are omitted
ChinaCap / valuationUnited StatesCap / valuation
ByteDance (private; 2022 valuation)2200Uber824
Kuaishou1500Coinbase898
Didi682Stripe500
Meituan509Chime450
Xiaomi481Canva400
Beike (KE Holdings)422Databricks (private; 2023 valuation)380
WeBank314Snowflake333
JD Health290Slack277
Genki Forest287OpenAI270
JD Technology286Snapchat240
Cainiao257Lyft240
Tencent Music213Figma200
Xiaohongshu (private; 2022 valuation)200WhatsApp190
SenseTime176Confluent166
——Pinterest127
XPeng149Zoom159
United Imaging149Discord150
J&T Express132Plaid134
Lalamove124Instacart / Ripple / OpenSea (~130 each)130
NIO64Airtable110
——Notion100
——Datadog87
——Gong.io73
——Zenefits45
Exhibit 28Source: Public data, Implic Capital research

An open question for today: would this play out the same way? The constraint that kept a16z domestic was ultimately political, and the world that produced it has shifted. The AI cycle — unlike the mobile internet — is global from day one: frontier models, open-source ecosystems, developer communities, and AI-native products cross borders faster than any prior platform, and exceptional founders and researchers are more globally distributed than ever. If the biggest Beta of the last cycle sat inside a single geography that a U.S. fund could choose to ignore, the biggest opportunity of this cycle may be globalization itself — backing the teams, talent, and markets that operate across borders. Whether a returns-first fund can still afford to be a single-market fund is, once again, the open question.

References

  1. a16z team page: a16z.com/team
  2. Ben Horowitz's two books: The Hard Thing About Hard Things; What You Do Is Who You Are
  3. Active funds: a16z.com/2022/01/07/9b-to-build-the-future
  4. Fund returns: The Information: Andreessen Horowitz Returns Slip, According to Internal Data
  5. Basic investment data: unicorn-nest.com/funds/andreessen-horowitz
  6. Largest IPOs since 2011; investment philosophy: republic.com: VC deep dive — Andreessen Horowitz
  7. a16z investment philosophy: Business Insider: How Andreessen Horowitz Chooses Investments
  8. a16z investment methodology: history-computer.com: Andreessen Horowitz guide; The Verge: Andreessen Horowitz saw the future
  9. Notable exits: Crunchbase News: A decade after "software is eating the world"
  10. Research framework: Eloquens: a16z investment decision-making framework; a16z.com/2020/10/23/decision-making-framework
  11. a16z: a "Hollywood-style" victory: Huxiu
  12. Marc Andreessen on media: The Information: Citizen Marc
  13. Marc Andreessen's blog: pmarchive.com
  14. Organizational changes: The Information: a16z merges fintech and consumer teams
  15. McKinsey interview with a16z: McKinsey: Find the smartest technologist in the company and make them CEO
  16. Profile of Marc Andreessen: The New Yorker: Tomorrow's Advance Man
  17. Coinbase investment memo: cdixon.org/2013/12/12/coinbase
  18. Coinbase shareholdings: capital.com: Coinbase shareholders
  19. Coinbase Prospectus: SEC S-1
  20. Investing in Clubhouse: a16z.com/2021/01/24/investing-in-clubhouse
  21. How a16z perfected the craft of investing: tuoluo.cn
  22. VC structure and return composition: The Math Behind Venture Capital
  23. a16z raises a fund entirely from Black LPs: TechCrunch via crast.net
  24. Source Code Capital, "China's a16z": The Information
  25. Who is Ben Horowitz: history-computer.com
  26. Andreessen Horowitz, Wikipedia: en.wikipedia.org/wiki/Andreessen_Horowitz
  27. 12 Things I Learned From Marc Andreessen: a16z.com
  28. Big Hires, Big Money and a D.C. Blitz: The New York Times
  29. Coinbase Direct Listing: a16z.com/2021/04/14/coinbase-direct-listing
  30. Investing in Voldex: a16z.com/2023/01/24/investing-in-voldex
  31. Remembering the Failed Crypto Projects a16z Backed: cryptobriefing.com
  32. Who We Are: a16z.com/values
  33. How Andreessen Horowitz Is Disrupting Silicon Valley: siliconguild.com
  34. How a legendary VC plays the crypto era — a16z's style and philosophy in detail: odaily.news/post/5176003
  35. Interview with the a16z founders: a techno-optimist's philosophy of venture investing: odaily.news/post/5169770
  36. The power law in venture capital: andrewchen.com/venture-capital-returns
  37. a16z partner Andrew Chen's blog: andrewchen.com/list-of-essays
  38. a16z's theory of venture capital: LinkedIn: Venture Capital 101; Medium: The Onion Model of Risk
  39. Investment philosophy; how a16z sets themes; a16z and the media; the anti-Benchmark playbook: WeChat public-account articles (links omitted)

This report is based on publicly available information, independently compiled by Implic Capital. It is for informational purposes only and does not constitute investment advice. Data sources include PitchBook and other public channels.